Commencing in the Spring of 1999, we were approached by a former MD from a FTSE 100 group of companies to assist him with a dot.com start up in recruitment services. We worked with him throughout the summer acting as a sounding board, adding our ideas and challenging all of the assumptions made as the plan developed. We undertook the preparation of a financial model which went through many iterations in terms of the underlying economics and scale of the activities being planned. Due to the growth anticipated and the scalability of the plans, much of the working capital requirement was accommodated through leveraging receivables with the balance to be found through convertible loans or equity. We assisted in the raising of long term capital via the preparation of introductory memoranda that were used to support discussions we initiated with potentially interested funds. We assisted in the content and making of presentations and in the negotiations with funds that became serious contenders for investment, in the latter stages working with the lawyers involved to ensure that the final deal remained true to the needs of the business and delivered a sound foundation for future growth. We were particularly pleased to see our client featured in the Sunday Times list of the top 100 Internet businesses recently and proud of our association with this success story.